When qualified nutritionist Danilly Carvalho saw her mother struggling with her menopause symptoms she decided to design her own skincare products to help her, and Talamh Natural was born. Her wild yam line promotes hormonal regulation, skin nourishment, and mineral replenishment. Danilly took Enterprise Ireland’s 5-week New Frontiers programme which laid the groundwork for the business. Creating a ‘buy online’ feature and a subscription has helped to grow online sales tremendously.

Niamh Hegarty’s artisanal drinks company produces water kefir, a naturally fermented, gut-friendly beverage. Niamh was born and raised in east Cork and trained at Ballymaloe Cookery School where the idea for the business began. BKultured uses digital tools like content marketing, social, Google My Business, e-commerce expansion, and a targeted social media strategy to boost online sales and brand awareness.

“Flourish Emporium is my heart poured into wax, scent, and storytelling,” says founder Louise Moran from Midleton, Co. Cork. Initially inspired by Louise’s background in wedding planning, the business sells hand-poured candles, reed diffusers, wax melts and bodycare. Introducing video content and email marketing has allowed Louise to tell her scent stories like Grandad’s Garden and Yours Forever in a more immersive way.

This social enterprise was founded by migrant women living in direct provision and local communities across County Cork. It creates an income through handcrafted textiles, catering, workshops where migrant women teach handmade gift making, as well as providing tailored training programmes in business management. More than a business, Saoirse provides a safe space and a platform for resilience, with digital tools like Google Workspace playing a key role in streamlining operations and enhancing communication.

Based just outside Buncrana in County Donegal, MD Serendipity Designs specialises in restoring and redesigning vintage, Art Deco, and mid-century modern furniture—such as cocktail cabinets, drinks cabinets, bureaus, and bars, into unique, one-of-a-kind pieces. “There is something very satisfying about preserving the past,” says owner Mary Doherty, who has built the business through a robust online store, an engaging social media presence, and high-quality photos and descriptions.

“Goat Boat Tours is more than just a business to us; it's a passion project that combines our love for the sea, rich history, and community,” say founders Conor and Ed. The expert skippers take passengers on tours that embrace the history, coastline, biodiversity and marine life of Dun Laoghaire Harbour and Dublin Bay. Goat Boat Tours has grown by enhancing their online storytelling, using engaging narratives and visuals on social media platforms to showcase their tours and create a vivid picture of the experiences they offer.

Award winning printmakers JANDO was created by husband and wife team, Julie and Owen, (hence J-AND-O). They specialise in high-quality, landmark and architectural-themed prints, each one designed and produced in their Dublin studio. Committed to sustainability, they are proudly B Corp certified, plastic free, with all materials sourced in Ireland. They expanded reach by strategically using Google and Meta advertising, refining campaigns with Google Analytics, and integrating Google Reviews to build customer trust.

JR Games creates fun, educational toys and games inspired by sports with a mission to promote a love of sports from an early age. Solo entrepreneur Mary spotted a market gap to showcase the breadth of sports played across Ireland. She has used digital skills to grow by optimising the website for SEO with relevant keywords, actively showcasing positive Google reviews to build trust, enhancing the user experience and checkout process, and expanding reach through online marketplaces

Kopper Kreation is an industrial homewares brand that transforms reclaimed plumbing fittings into striking lighting and home décor. Founded by former engineer Emmet Bosonnet, the brand was born from a desire to turn manufacturing waste into beautiful, sustainable design. The website serves as a key showcase, bringing each piece to life by sharing the story behind its creation, materials, and inspiration. With strong visual content and cohesive branding, Kopper Kreation continues to grow as a leading name in conscious design.

Mezzo Music Academy in Terenure provides music tuition to all ages, teaching many instruments, choirs, and specialised programmes to over 670 students per week. With a dynamic team of 30 teachers they pride themselves on their personal touch, matching students with suitable teachers and offering family-friendly scheduling, online music teaching, recitals and on-site graded exams. While staff have learnt various digital skills with Mentors Work, the game changer in the office has been using Google Business Suite: Google Sheets for live scheduling and Recital lists, Google Forms for enrolment, and Google Docs for student work and resources.

Olly's Farm, a sustainable beekeeping business in the Dublin mountains, produces raw, single-origin honey and other bee products. Each jar tells a story of the local ecosystem, also shared through farm tours and beekeeping experiences. To grow, Olly's Farm has optimised their online shop to be more user-friendly and sell beyond local markets, and uses digital storytelling to connect with customers.

Bringing a modern approach to herbal teas, TAE TEA’s caffeine-free blends and ethically sourced matcha have no sugar, plastics, or chemicals. Now stocked in retailers like Fallon & Byrne and Avoca, TAE TEA has secured over 30 wholesale customers and strong online sales. This growth is down to e-commerce improvements and engaging digital marketing strategies, including social media and influencer collaborations.

Female-owned online toy shop Uncanny Collectibles sells pre-owned figures from horror movies, video games, and ‘80s and ‘90s franchises. It’s popular with grown-up collectors who never stopped loving action figures. The business has benefitted from an honest social media presence with genuine reviews and behind-the-scenes peeks at toy collecting. TikTok has recently turbocharged growth, and now ventures into AI are helping to stay ahead of the curve.

Mo Farm in Kerry organically grows a variety of gourmet and medicinal mushrooms. They work with local farmers, host workshops, and inspire others to explore the potential of fungi and regenerative agriculture. They would like to launch a YouTube channel focused on mushroom recipes and health benefits, and use AI-generated content to educate consumers and drive product interest.

With over 20 years of nursing experience, including paediatric and public health, Katie Mugan—founder of Nursing Mama—provides expert-led breastfeeding and infant feeding support. As the first Irish lactation consultant to bring a breast pump to the market, Katie is launching a new range of feeding products, beginning with a wearable breast pump designed to support busy mothers. Her digital strategy, including a strong social media presence and e-learning platform, has fuelled Nursing Mama's growth, and she aims to enhance this with SEO and by streamlining the customer journey.

Founded in 2021 and launched in January 2024 by George Pham and Angelina Thai, a Vietnamese family living in Ireland, Angelina George’s natural skincare products are researched, developed, and manufactured in Portlaoise, Co. Laois. Dedication to sustainability, innovation and quality has earned them multiple prestigious beauty awards. Online, they’ve invested in a Shopify-powered website with an e-commerce platform, leveraged SEO, and used influencer content across social media and YouTube.

Founder Jessica spent her childhood in a family garden centre and learnt the magic of gardening from a young age. Her business Little Sprouts makes sustainable, seasonal garden boxes filled with hands-on, nature-based activities and organic seeds, designed to help parents and guardians engage children in gardening, and create memorable moments. She has grown by offering free resources to encourage website visits and email sign-ups, as well as leveraging social media, and simplifying the online shopping experience.

Diagnosed with ADHD in adulthood, Claire Twomey is Ireland's only ADHD Coach with four industry-recognised accreditations. She understands firsthand the challenges and misconceptions that come with neurodivergence. ADHD Connections is Ireland’s first dedicated ADHD support platform, offering coaching for individuals of all ages. This unique hub also provides a community space, workshops, and a wealth of resources. Working online has allowed Claire to connect with individuals across Ireland, with growth driven by the automation and optimisation of her website.

Footy Buckets is a son and mum team that upcycles old, damaged, and unwanted football shirts into one-of-a-kind bucket hats and bags. Founded by Ryan and Ann during the pandemic, their mission is to combine football culture with sustainable fashion, reducing textile waste. “Seeing fans light up when they receive their custom-made bucket hat is incredibly rewarding,” says Ryan, who has used video content on social media to turn views into sales.

GRG Sports (Game Ready Gear), founded in 2018 by Cian Hanley and Shairoze Akram, is an Irish sportswear company specialising in custom teamwear for clubs, schools and organisations. Offering bespoke gear with crests, logos and initials. They serve sports like GAA, soccer, athletics, and schools with PE uniforms. Recently investing in their Irish manufacturing processes, GRG ensures quality and fast turnaround. Their Family 15 loyalty program and online club shops create a “One Club” community. GRG’s mission focuses on collaboration, quality and service—gear designed by players for players.

Founded by Jyll and Kate Power as a creative project during lockdown, Nettle and Ivy creates personalised children's prints featuring Irish wildlife, including unique Irish language versions. Winning the Irish Country Magazine Award 2024, the Tipperary sisters are now using AI to support their digital marketing strategy. They have also enrolled in an SEO course and mentor program with their LEO to help improve website visibility and ranking on Google.

This independent Irish footwear brand makes 100% vegan shoes using recycled and organic materials that look good and tread lighter on the planet. The name ‘Sampla’ is from the Irish word ‘example’, which for owner Finbarr Power means to live by his values of sustainability and craftmanship. Digitally, Google Workspace has streamlined internal operations, while website improvements have boosted engagement and sales, building a global community around Sampla's eco-friendly mission.

Starting life in the McGann family kitchen and now the winner of 11 Great Taste Awards, SiSú has developed a range of innovative plant-based products including cold-pressed juices, wellness shots, organic kombucha and plant-based milks. While primarily B2B, SiSú is hoping to develop their online presence further, grow their direct to consumer channel and overall drive brand recognition and engagement through new digital strategies.